March, 2007 - NIA Creative to produce training video targeting tribal casinos

Just a couple of months after joining NIA Creative, Sr. Account Director Mickie Tagle ushered in an exciting new video project from Joseph Eve, a regional CPA firm that provides auditing, accounting and consulting services to clients in 23 states. In addition, Joseph Eve also provides specialized assistance to Native American Tribal Governments and Enterprises.

NIA's first project with Joseph Eve will entail developing and producing a 1-hour training video targeting employees of tribal casinos. Viewers will learn about Title 31 regulations regarding anti-money laundering via a combination of role-play scenarios and technical content. The video will be shot at Sycuan Resort & Casino in El Cajon, California. Timothy J.P. O’Dell, Marketing Partner of Joseph Eve, will serve as on-camera spokesperson for the video. He'll be joined by A.J. Benza, co-host of the Game Show Network's High Stakes Poker. Benza can also be seen on the big screen in the feature film Rocky Balboa.

Creative Director Chris Finetti comments, "We're really looking forward to the shoot...We have a lot of ideas planned to ensure that the video is both informative and entertaining. It will be fun working with AJ - I think he'll add a lot of levity as well as credibility to the production."

About NIA Creative:

NIA Creative was founded in 1996 and has grown to become a trusted go-to marketing partner for healthcare and technology companies and public sector/non-profit organizations throughout the San Francisco Bay Area and U.S. In 2005, NIA launched its healthcare division, NIA Creative Health, to better meet the needs of device, pharma, diagnostics and consumer health firms. NIA is unique in that both traditional agency and full-scale production services are available in-house. Services include advertising and branding, web development, video production, animation, interactive media development and tradeshow/event marketing. Clients include Baxter BioScience, Biogen Idec, Cadence Design, Carl Zeiss Meditec, City of San Jose, Clarity Medical Systems, eHealthInsurance.com, Genentech, HA Logistics, Kaiser Permanente, Marin County Department of Health & Human Services, NuGEN Technologies, SellPoint, Tensilica, Themis, Workday and Zhone Technologies. For more information, visit www.niacreative.com and www.niacreativehealth.com.