In recent years, most companies have truly embraced social media. They have developed and implemented a social media strategy to build their brand, leverage online conversations with customers and employees  and grow their prospects as a result of the chatter.

There is nothing more compelling and persuasive than hearing a customer share their perspectives on the advantages of a particular product or technology. Hands-down, customer testimonial videos offer an unparalleled marketing opportunity:

Clients often ask us about emerging technologies, and what ideas we might have about creating something unique for their sales reps and/or something that their customers might find exciting. 

If you look online, you’ll find various versions of a 12-Month Tradeshow Planner / Checklist. This can be a very helpful tool; however, if you are like most marketing and tradeshow managers we have worked with, I’m sure your tradeshow is pretty much right around the corner and 12 months out was at least 9 months ago!